Hypnosis, Fertility and Marketing
I’ve heard more than one story about Milton Erickson helping couples get pregnant. The thing is, this is not only a tremendous chance to help people but there’s a definite publicity angle that can be used to generate lots of business.
As a qualified hypnosis practitioner, there are tons of things you can help folks with. From a marketing perspective, the opportunities are almost unlimited.
Local News Stories Generate Publicity
Years ago I happened to catch the local news doing a segment on “hypnotic fertility.” This was on a Seattle news broadcast, and covered an area of hypnosis that might not be thought of as common. Using hypnosis to help couples get pregnant is just one aspect of hypnotherapy that could be a lucrative and fulfilling niche.
Medical hypnosis, under which helping couples with fertility would fall, is an area with lots of room to grow.
Back to the news…
In the news story, they interviewed an hypnosis practitioner and her client, a woman who had tried to get pregnant for years. Only two days after her hypnosis session, the hypnosis client was able to conceive. The story also referenced a study which supported the science behind the treatment.
Help People AND Run a Successful Practice
This is just a quick reminder that hypnosis provides a lot of opportunities to help people, and because it can be perceived as unusual, publicity might not be hard to come by. The practitioner referenced above got interviewed on the news! How much attention and business do you think she got from that interview?
Even if she didn’t get any clients directly from the interview (which I can almost guarantee she did), she can put that on her website to solidify credibility.
So, she not only works in a fulfilling area of the field but was able to generate substantial publicity, which means dollars in her bank account.
The hypnosis and NLP fields are full of these kinds of opportunities.